• Free

Generative AI for Brand Marketers

This comprehensive introduction to generative AI focuses on LLMs like GPT. The course combines theory with hands-on practice, guiding learners through the use of AI models for content generation, data analysis, and more. This course is ideal for those looking to deepen their understanding of generative AI and its real-world applications.

  • Free

Metacademy: Web3 & the Metaverse

This course will explore the emerging technologies of Web3 and the metaverse. We will focus on how these and other emerging technologies (blockchain, smart contracts, VR, AR, XR, etc.) are evolving. By the end of the course, you will have a framework to help you envision how Web3 and the metaverse may change the way we experience the interface between our physical and digital worlds.

  • Free

Metacademy: Crypto & NFTs

A free-to-use, hands-on tutorial where you'll learn about blockchain, cryptocurrency, NFTs, smart contracts, and Web3. You'll learn about the world of Web3, decentralized finance, how to set up a crypto wallet, and how to mint your own NFTs. You'll also learn the difference between Web2 and Web3 sites, explore the metaverse, and how to collect data and use decentralized data.

  • Free

How To Use The P&G Memo

Want to be a better strategic thinker? For most businesspeople, the time-tested P&G (Procter & Gamble) Memo is a great place to start. Here's a simple pre-formatted word processing document with spaces for each section. 

  • Free

SWOT Analysis Template & Questions

A free download of our simple SWOT grid and a series of interview questions you can use to to help you craft your SWOT analysis.

  • Free

How To Build Your Brand Course & Template

A short course that will teach you to build your brand playbook with the same process and workflow we use with some of the world's biggest, 

  • Free

Life Plan Roadmap Template

Shelly Palmer's process for aligning your personal and professional goals.

  • Free

How To Make A Decision Matrix Template

A decision matrix is a table you can use to evaluate a set of options against a set of specific criteria. The goal is to develop a quantitative score for various options that will help you structure your thoughts.  Here's one of my favorite templates.

  • Free

Digital Voice Assistants Essay

A collection of essays about automatic speech recognition, natural language processing and devices that listen to you. 

  • Free

Data-Driven Thinking Essays

A collection of essays on data-driven decision making.

  • Free

What You Need To Know About Deepfakes

A White Paper by Shelly Palmer